How to effectively reactivate a large number of inactive customers on WhatsApp?
For those in the foreign trade business, isn't it common to have hundreds or even thousands of customers lying dormant in WhatsApp, with no response when you message them? These "inactive customers" are actually potential gold mines—it all depends on whether you can reactivate them!
Step 1: Precise screening—no random messaging! First, categorize customers based on their activity level using notes and chat history. For example, during reactivation, only send information about the product categories they previously inquired about. Precision directly boosts engagement!
Step 2: Use a "value hook" to break the ice! Don’t start by pushing products right away. Share industry insights, like "New U.S. furniture tariff policies" or "Electronic product testing reports," followed by "If you find this useful, check out the detailed analysis on our standalone site." Customers will respond when they see value.
Step 3: Guide them to your private domain matrix! Once a customer responds, immediately invite them to follow your overseas social media accounts or join the exclusive member group on your standalone site. There, they’ll find exclusive offers and new product launches, turning one-time interactions into long-term connections.
Follow these three steps, and last week, one of our clients reactivated 30% of their inactive customers and closed three deals! Want customer categorization templates and value hook scripts? Comment "reactivate," and I’ll send them directly to you!
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