Don't do it again! Used car export customer acquisition strategy: offline customer + online attraction, collection of this less detour!

Stop wasting time! A complete guide to acquiring customers for used car exports: offline customer acquisition + online traffic generation. Save this article to avoid detours.

Looking for customers for vehicle exports? Don't just grope blindly! Today's video explains all the ways to acquire customers. It's packed with practical tips, so give it a like and save it! We'll break down customer acquisition into two main areas: online and offline.

1. Offline customer acquisition: Deeply cultivate local areas and face customers directly

It is suitable for companies that want to build overseas local resources. The core is to "build trust face to face", but costs must be controlled and risks must be prevented.

1. Overseas Dealer Visits: For low-end customers, fly to target markets to connect with local dealers and auto repair shops to negotiate agency or bulk supply. The advantage is the speed with which trust is built and details finalized, as has been seen with companies in Southeast Asia and the Middle East. The disadvantages are high travel costs and the potential for language, policy, and cultural barriers.

2. Overseas Showrooms/4S Dealerships: Set up locations in core cities in target countries to showcase vehicle models and offer viewing and test drives. Advantages include intuitively displaying vehicle condition, increasing purchasing power, and building a local brand. Disadvantages include high initial investment (e.g., rent, renovations, and salaries), a long development cycle, and potential losses if demand falls short of expectations.

2. Online customer acquisition: low-cost reach and precise traffic diversion

Flexible and controllable, suitable for initial market expansion or multi-region coverage.

Independent website + Google promotion: build an overseas official website, use Google ads and SEO to attract traffic, independently control data, avoid platform rules, and achieve high conversion rate;

Social media development: Use TikTok, Facebook, and other platforms to launch interactive videos and livestreams, reaching a large number of users at a low cost;

Local vertical websites: Set up shop on autohomes in Russia and Kazakhstan, post car information to connect with buyers, with accurate user base and local trust; but you need to understand the platform rules, and some require paid membership to increase exposure.

Finally, remember there's no one-size-fits-all formula for customer acquisition. We recommend focusing on one or two key areas based on your budget, market, and team capabilities. If you're facing difficulties with your independent website, Google, or social media operations, please contact us to help you expand into overseas markets!