Christmas Campaign Pitfalls Alert! Quick Solutions to Google & Facebook B2B High-Frequency Issues

Hello B2BB2Boverseas partnersB2Boverseas partners! The Christmas marketing boom is here, and Google andFacebook, B2Badvertisingfrequently drops links? Don't panic! This guide will help you troubleshoot high-frequency issues, quickly save the day, and achieve precise lead generation without missing a beat!

First, look at Facebook: The most frustrating issues are ad account suspensions, BM account restrictions, and increased Christmas review volumes, with delays of 1-3 days being common. Ads containing sensitive terms like "best" or "top" may be directly rejected. Additionally, high exposure but low inquiries often stem from unclear audience targeting (accidentally reaching C-end users) or ad creatives failing to highlight B2B core value propositions (e.g., customization capabilities, supply chain advantages). On Google, common issues include sudden spending drops, high-intent keywords not displaying—first check account balances and blocked keywords, and ensure landing pages align with B2B procurement needs.

Solutions to remember: For Facebook suspensions, tweak creatives and resubmit, or contact CC support for expedited review; low inquiry rates require refining audiences (targeting decision-makers, vertical industry groups) and optimizing creatives to emphasize core B2B advantages (e.g., certifications). For Google rejections, promptly revise ad copy, troubleshoot keyword targeting, and adjust budget allocation. Submit peak-season creatives for pre-approval to avoid high-volume delays. Next, we'll focus on B2B client follow-ups, teaching you to convert precise traffic into high-value inquiries (boosting offline conversions)!