2025 export support under the new policy, foreign trade enterprises how to transform the breakthrough?

Release Date:2025-01-15
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1. Comprehensive national support for exports in 2025

In 2025, the country's support for exports will be significantly strengthened, which is reflected in multiple dimensions such as policy support, financial support, trade facilitation, market development and brand building, providing strong backing for foreign trade companies.

In terms of policy support, tax incentives continue to reduce the burden on export enterprises. The country may not only continue to implement or optimize the export tax rebate policy to reduce the export costs of enterprises and improve export competitiveness, but also provide additional tax exemptions or subsidies for export products that are in line with national policy guidelines, such as high-tech products and green environmental protection products. At the same time, the government will increase financial support for export enterprises, provide financial services such as export credit and export credit insurance, reduce the export risks of enterprises, and set up special funds to support enterprises in carrying out international market development, technology research and development, and brand building.

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Financial support should not be underestimated either. Financial institutions have increased their credit support for export enterprises, provided diversified financing products and services, met the capital needs of enterprises at different stages, and optimized the loan approval process to improve financing efficiency. In addition, the state has strengthened exchange rate risk management, provided enterprises with exchange rate hedging tools and consulting services, and helped them effectively deal with the risks brought by exchange rate fluctuations.

The promotion of trade facilitation has provided foreign trade enterprises with a more convenient and efficient customs clearance environment. Customs departments have simplified customs clearance procedures, improved customs clearance efficiency, strengthened international cooperation, and promoted the rapid development of new trade modes such as cross-border e-commerce and market procurement. At the same time, the country has increased its support for cross-border e-commerce, promoted the connection between e-commerce platforms and international trade rules, and provided enterprises with more convenient and efficient online transactions and logistics services.

In terms of market development, the government supports enterprises to participate in international exhibitions, build overseas marketing networks and other activities, strengthen economic and trade cooperation with countries along the "Belt and Road", and promote trade and investment liberalization and facilitation. At the same time, enterprises are encouraged to strengthen brand building, enhance product added value and competitiveness, and improve the international visibility and reputation of Chinese brands by participating in internationally renowned brand exhibitions and strengthening brand publicity and promotion.

Other support measures include strengthening the training and introduction of foreign trade talents, improving the professional quality and business capabilities of foreign trade practitioners, and promoting cooperation between enterprises and universities, vocational schools, etc. in talent training and the construction of training bases. At the same time, a sound foreign trade information service system will be established to provide enterprises with a full range of information services such as policy consultation, market information, and risk warning, helping enterprises to keep abreast of international market trends and policy changes and make scientific business decisions.

2. Transformation of foreign trade enterprises: meeting the challenges of globalization

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  1. In the context of globalization, traditional foreign trade companies are facing unprecedented challenges. However, crises are often accompanied by opportunities, and transformation has become a must for these companies.

  2. Market research and positioning are the cornerstones of transformation. Only by deeply understanding domestic and foreign market demands and clarifying one's own market positioning and target customer groups can enterprises accurately implement policies and meet consumer needs. This requires enterprises to not only pay attention to the domestic market, but also actively explore the international market and understand the cultural differences and consumption habits of different countries and regions in order to better formulate market strategies.

  3. Digital transformation is the key to the transformation of foreign trade enterprises. By establishing official websites and entering e-commerce platforms, online and offline integrated sales can be achieved, giving traditional foreign trade enterprises a new lease of life. At the same time, the application of big data and artificial intelligence technologies not only optimizes supply chain management and improves operational efficiency, but also provides enterprises with the possibility of precision marketing. Social media platforms are also a marketing tool that cannot be ignored. Through interaction with consumers, brand awareness and influence are enhanced. In the process of digital transformation, enterprises also need to pay attention to data security and privacy protection to ensure the security and privacy of customer information.

  4. Product and service innovation are equally important. Improving product added value, developing new technologies and new materials, providing personalized customization services, and meeting the unique needs of consumers are all effective means to enhance market competitiveness. High-quality after-sales service is also a guarantee of corporate reputation and can enhance consumer loyalty. In the process of innovation, companies also need to pay attention to the protection and management of intellectual property rights to ensure the legitimacy and sustainability of innovative achievements.

  5. In terms of internationalization strategy, diversified market layout is an effective way to disperse risks and open up new markets . Enterprises can expand international markets by participating in international exhibitions and setting up overseas branches. At the same time, localized operations can provide in-depth understanding of local market demand and laws and regulations, and improve market penetration. Active participation in the reform and construction of the global trade governance system can also create a more favorable international trade environment for enterprises. In the process of implementing the internationalization strategy, enterprises also need to focus on improving cross-cultural exchanges and communication capabilities in order to better integrate into the local market and cultural environment.

  6. Talent is the core of transformation. Cultivating compound talents, strengthening the cultivation and introduction of talents in foreign trade, e-commerce and other fields, and establishing a reasonable salary and incentive mechanism can attract and retain outstanding talents and provide a strong talent guarantee for enterprise transformation. In the process of talent cultivation, enterprises also need to pay attention to the career development planning and incentive mechanism construction of employees to stimulate the enthusiasm and creativity of employees.

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In summary, the country's comprehensive support for exports in 2025 provides strong support for foreign trade enterprises. However, in the context of globalization, foreign trade enterprises still need to actively respond to challenges and achieve transformation, upgrading and sustainable development through market research and positioning, digital transformation, product and service innovation, internationalization strategy and talent training. Only in this way can we seize opportunities, meet challenges and create a better future.

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