Accurately snipes Facebook ads targeting customers, say goodbye to ineffective traffic

Release Date:2025-04-27

Views:

A: Quick, quick, quick! Help! My Facebook ads are bombarded with junk inquiries every day, and the conversion rate is too low! And they all want free samples.

B: I'm very familiar with your situation! Last week, a client who makes mechanical parts spent $30,000 on advertising, and 70% of the inquiries came from students. Do you believe it?

A: Ah? What should I do?

B: Don’t worry, let’s sort it out first. How did you choose the regions for your advertising?
A: Select all.

B: Facebook has a lot of traffic. If you invest in all regions, the regions that spend more money will easily take up all the budget. And there will be a lot of invalid inquiries.

A: Then how do I choose the region?

B: Here’s a tip! You can select the countries you want to promote based on customs export data and corresponding industry reports. Regions like India and Bangladesh should be promoted as appropriate, and it’s best to exclude them.

A: Why?

B: There is too much invalid traffic in these areas, which will consume most of the budget. Although there are inquiries, it is difficult to make orders.
A: Oh no! I don’t think I have ruled it out!
Could you please help me see what my audience is like?
B: Well, the age range of 20-65+ is too wide, so we need to narrow it down. The audience segmentation is also too broad. We can analyze the industry, occupational attributes, interests and hobbies of the purchasing decision makers to make a match.

A: OK, OK

B: Let’s take another look at your ad.

A: Hey!

B: Look at your copywriting. Why do you still write "welcome all customers"? Change it immediately.
Write "Minimum order quantity: 5,000 pieces! Exclusively for OEM companies" and you'll scare away those who are trying to take advantage of you!

A: Hmm? Then won’t its click volume plummet?

B: Look at this! The client replaced the model posing photos with real photos of the workshop + CE certification + purchase contract. The junk inquiries dropped by 50%, but the real inquiries increased by 2 times. B-end customers buy into this trick~

A: Wow! You are my God! I will change it quickly.

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