A: Spent a lot on Alibaba International Station and Made-in-China.com, but still getting few inquiries?
B: Don't worry, the issue might lie in the traffic logic. These platforms are like giant supermarkets—you're just one shelf among many, and customers come to compare prices while the platform controls the traffic.
A: So what's different about having an independent website?
B: An independent site is like your own flagship store. Traffic relies on active promotion and content attraction, with higher-quality, more targeted leads and brand-building potential. Platforms are "renters," while independent sites are "landlords."
A: So what I've been missing is my own territory!
B: Exactly! Many foreign trade peers get stuck here. If you're hesitating between platforms and independent sites, or your independent site isn't delivering results, I'd be glad to analyze it for you. Follow and DM me to receive a copy of "B2B Independent Site Startup Checklist"—it'll help clarify your strategy and take that first step.
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