品牌溢价的魔力：如何让代工产品价值翻三倍？

Release Date:2025-03-26

Hello, everyone! Does your factory want to break free from the "low-price dilemma" of OEM production and gain pricing power in the international market? Brand transformation is the key!

Did you know? While OEM can bring stable orders, the profit margin is limited—forever stuck earning "hard-earned pennies." Branding, however, is like dressing your product in "high-end couture," doubling or tripling the value of identical goods!

Take Xinbao Electric's counterattack as an example: from an OEM sticker factory to acquiring the century-old British brand Morphy Richards, they relied on multi-functional bestsellers like rice cookers and precision marketing, making Morphy Richards the "standard" for middle-class kitchens with annual sales exceeding 10 billion! Or Anker Innovations, transforming from a charger OEM into a global consumer electronics brand. With self-developed "GaN fast-charging" technology, it dominates Amazon's bestseller lists and witnessed a staggering 300% profit surge!

Branding isn't just swapping a logo—it's about storytelling through quality and fueling desire through innovation. With a brand, you speak directly to consumers, bypassing middlemen's "squeeze" and achieving higher premium value.

Stop hesitating! Act now. Infuse your products with soul through branding, propelling "Made in China" to the center stage of the global marketplace! Follow us for more insights into international trade.

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