Google + Facebook Promotion Guide for Hot Foreign Trade Industries: How to Break Through

Guide to Breaking Through in Hot Foreign Trade Industries: How to Do Google + Facebook Promotion

Hello everyone, the popular trends in foreign trade exports are very clear recently: mechanical equipment, electronic products, new energy vehicles, and spare parts have performed outstandingly, while pharmaceutical manufacturing and chemical raw materials have also maintained high growth. To seize these opportunities, Google and Facebook promotions need to be precise and effective.

First, consider platform positioning: Google Search is the key to "finding customers," with a focus on product and industry keywords, such as "industrial machinery parts" for machinery companies, using smart bidding strategies to reduce customer acquisition costs. Facebook, on the other hand, is suitable for "building trust," as 72% of procurement decision-makers select suppliers through social media, so it's important to showcase customer cases and production scenarios frequently.

Content should focus on key points: pair Google with professional whitepapers or technical guides, while Facebook should mix industry insights and product information in a 7:3 ratio. Don’t overlook interaction—reply to private messages within 2 hours on workdays and conduct monthly case studies to increase conversion rates from 3% to 11%.

Finally, a key tip: ad targeting must be precise. For example, in the machinery industry, target male procurement decision-makers aged 35-55, combine with exhibition highlights for topic marketing, and exposure can multiply several times. Follow me, and I’ll help you plan detailed operational strategies!