EYB B2C mall service re-launched on November 6, double 11 limited time free experience

As the cross-border e-commerce industry accelerates towards branding and digitalization, EasyStore, China's leading platform specializing in website construction and marketing services for foreign trade enterprises, has officially announced the launch of its flagship cross-border e-commerce B2C marketplace service, set to go live on November 6, 2025. This service caters to the full-chain needs of foreign trade enterprises expanding overseas, offering a one-stop solution from rapid website setup to precision operations, from diversified payment options to data insights, empowering Chinese brands to effortlessly embark on global e-commerce ventures and efficiently capture global market share.

10-Minute Quick Store Setup: Zero-Base Sellers Can Easily Launch Global Businesses

One of the core advantages of EasyStore's cross-border e-commerce B2C marketplace is its ability to break down technical barriers, enabling all sellers to quickly build professional online stores. The platform innovatively implements a "10-minute quick store setup" process, allowing even beginners with zero technical background to effortlessly complete store construction without any coding knowledge. At the heart of this efficient workflow are over 100 meticulously designed localized templates. These templates are highly adaptable to cross-border website needs, thoroughly considering market characteristics, consumer habits, and visual preferences across different countries and regions, covering major global markets such as Europe, North America, Southeast Asia, the Middle East, and Latin America. Sellers can directly reuse templates based on their target markets, significantly reducing setup time.

Meanwhile, to meet sellers' customization needs, the platform offers two configuration methods: On one hand, it supports modular content layout customization, allowing sellers to freely adjust the position and style of product display areas, promotional banners, brand story pages, and other modules like building blocks. On the other hand, it supports code-based template style customization, enabling technically capable sellers to deeply modify template details through coding, achieving fully personalized store setups and creating unique brand identities.

Diverse Payment Options: Unlocking Global Transaction Channels

Payment is a critical link in cross-border transactions. The platform comprehensively considers payment habits across different markets, integrating multiple mainstream payment methods to open global transaction channels for sellers. Specifically, it supports PayPal (personal or business accounts), Stripe, Atome, COD (cash on delivery), and custom payment solutions: PayPal and Stripe cover most countries and regions worldwide, meeting mainstream online payment needs; Atome caters to installment payment preferences in emerging markets like Southeast Asia; COD addresses payment habits in parts of the Middle East and Southeast Asia, effectively lowering checkout barriers; custom payment functionality allows sellers to integrate other personalized payment channels based on special requirements, ensuring smooth transactions.

Multi-Language & Multi-Currency Auto-Switch: Optimized for Global User Experience

To eliminate language and currency barriers across different markets, the platform features multi-language and multi-currency switching capabilities. It supports major global languages including English, Spanish, French, German, Japanese, Korean, Arabic, and Indonesian, as well as mainstream currencies such as USD, EUR, GBP, JPY, KRW, SGD, and MYR. More importantly, the system automatically identifies users' regions based on application scenarios (like IP addresses and browser language settings), then switches to the corresponding language and currency, allowing global users to browse stores and place orders in familiar languages and denominations. This significantly enhances user experience and conversion rates, truly meeting global sales needs.

Rich Marketing Tools: Boosting Conversions and Order Values

To help sellers achieve objectives like customer acquisition, activation, and repurchase, the platform incorporates various promotional tools covering different marketing scenarios. These include discount codes (supporting threshold discounts, percentage discounts, and free shipping codes), tiered discounts (with customizable thresholds and discount levels), and bundle sales (combining related products to increase order values). These tools are simple to operate—sellers can flexibly configure them according to operational rhythms, such as using high-value discount codes to attract first-time orders during new customer acquisition phases, launching threshold-based promotions during holiday sales to stimulate spending, or employing bundle sales in daily operations to increase average order values. This comprehensive suite effectively meets sellers' promotional needs, improving checkout conversions and order values.

Professional Data Insights: Driving Scientific Operational Decisions

Data is the cornerstone of cross-border operations. The platform offers two core analytical features to help sellers accurately grasp operational directions and optimize strategies.

Order Source Analysis: Precisely tracks the acquisition channel of every order—whether from social media, search engines, email marketing, or partnership promotions—enabling clear tracking and easy measurement of user volume from each channel, along with assessing channel quality through final conversions.

In-Store Operation Analysis: Automatically conducts deep analysis of core metrics across all store stages, including sales (broken down by time, product, and region), order volume (covering placements, payments, and cancellations), average order values (overall and by user segments), and search volume (user search terms and search conversion rates). These insights help sellers thoroughly understand market potential and promptly identify operational issues (like high-search-low-conversion products), allowing strategic adjustments for refined operations.

Double 11 Limited-Time Free Trial: Experience Full-Feature Services at No Cost

The launch of EasyStore's cross-border e-commerce B2C marketplace not only provides sellers with professional, efficient website operation solutions but also injects new momentum into Chinese brands' global expansion through its full-feature, low-barrier advantages. To help more overseas sellers seize opportunities and quickly launch global businesses, EasyStore is offering a special "Double 11 limited-time free trial" for this B2C marketplace launch. During the campaign, overseas sellers can experience all basic services of the B2C marketplace—including quick store setup, localized template usage, multi-payment integration, multi-language & multi-currency switching, promotional tool application, and data analytics—without any fees. This limited-quantity, first-come-first-served initiative aims to let sellers explore professional cross-border marketplace services at zero cost, lowering overseas startup barriers and capturing global market opportunities.