Selling out! Another category is popular overseas, Xiaomi and DJI join the game!

Release Date:2024-12-19

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While electric vehicles dominate the domestic market, E-bikes are also gaining popularity across the streets of Europe and America, with sales in the U.S. even surpassing those of electric and plug-in hybrid cars.

According to Newswires, the E-bike market is projected to reach approximately $118.657 billion by 2030, with a compound annual growth rate (CAGR) of 10.5% from 2020 to 2030.

E-bikes are upgraded versions of traditional bicycles, equipped with batteries, motors, and electronic controls. Combining human power with electric assistance, they ensure a certain speed while offering exercise benefits, being more energy-efficient than traditional bikes and lighter than electric vehicles. Against the backdrop of rising fuel costs, growing health and environmental awareness, and government policy support, an increasing number of overseas consumers are choosing E-bikes as their preferred mode of transportation, driving rapid industry growth. As early as 2016, Xiaomi launched a foldable electric-assist bicycle series. Last year, media reports revealed that Dajiang had established an internal project codenamed "EB," signaling its imminent entry into the E-bike industry, with a focus on high-end models and overseas markets.

Not only tech giants but also domestic EV brands like Yadi, Aima, Luyuan, Xiaoniu, and Ninebot have joined the E-bike race, eager to claim their share of the market. Capital markets are bullish on E-bikes, and these brands' sales figures have not disappointed investors. For instance, Velotric achieved $15 million in sales within just seven months of launch. Urtopia, targeting the premium segment, was well-received on Indiegogo, with first-round sales exceeding $3 million.

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