Keywords did not choose the right, advertising all hit the water! 90% of people have overlooked this step!

Have you ever encountered this situation: your ads get plenty of clicks, the budget burns fast, but not a single inquiry comes through?

Don't rush to blame the platform—the real issue likely lies in your keywords! When running B2B Google Ads, we often fall into a "keyword trap": you assume clients search for "stainless steel sheet," but the search term report reveals they're actually typing "sheet metal art," "cheap steel sheet for DIY," or "metal sheet near me." Get it? These aren't bulk buyers—they're retail customers, DIYers, or even local walk-ins.

【Solution | Infographic】

Step 1: Filter low-intent terms—add negative keywords like "price list," "near me," "DIY," and "retail."

Step 2: Extract keywords from inquiries—real high-quality clients use phrases like "430 stainless sheet for kitchen equipment" or "4x8 2B stainless steel for tanks."

Step 3: Leverage long-tail keywords—fewer searches but laser-targeted. Remember: Precise > Generic.

Without keyword analysis, you're essentially throwing your ad budget into the ocean.

I've compiled a practical keyword research template.

Comment 【Keywords】 below or DM me—I'll send it for free!