5 steps to teach you how to create an inquiry-oriented foreign trade website

The significance of foreign trade enterprises establishing independent websites is to demonstrate the company's professionalism and advantages through a professional and targeted website, so as to attract and convince potential customers and promote the conversion of inquiries. The following is a 5-step process to teach you how to create a foreign trade website with inquiries.

First, determine your website audience : You need to know who your website is for, and first figure out who your target users are. This may be your potential customers, partners or suppliers.

Then, understand their needs : You need to have a deep understanding of the needs of these people. Analyze what they care about, what are their pain points when buying or using products, and what difficulties they will encounter. For example, they may care about the quality, price, delivery time, etc. of the product.

Next, highlight your strengths : You need to think about what advantages your company has and whether these advantages can meet their needs. For example, if your company has fast and accurate delivery capabilities, then this is one of your advantages.

Fourth, plan the website content : understand the target group, analyze the needs and pain points of the target group, and understand the advantages of your company. Then you need to develop the content of the website. This includes pictures, text, videos, etc. You need to make sure that these contents can attract their attention and clearly convey your advantages. You need to give the target group a feeling that I have a need, I want to solve a problem, and I just found your company, and this company is what I want to find. This requires you to do a lot of work, find picture materials, and write a good targeted copy. Pictures are relatively simple, but writing copy, especially writing a targeted copy that is attractive to the target group, is difficult. If you want to solve the pain points of writing copy, please pay attention to Douyin, I will continue to update relevant content.

Finally, continuous optimization and updating : Finally, you need to continuously optimize and update your website. This includes adjusting the website's content and strategy based on user feedback and market changes. In this way, your website will remain attractive and increase the conversion rate of inquiries.

In general, building an independent website is like preparing a platform for your potential customers, partners or suppliers to showcase your company and products. You need to make sure that this platform can attract their attention and clearly convey your advantages. At the same time, you also need to continuously optimize and update this platform to keep it attractive and effective.

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