Guide to breaking through inquiries and following up with inquiries from overseas customers

A: Overseas inquiries from Google and Facebook always get stuck when following up. Customers only reply a few words and then nothing happens. Do you have any solutions?

B: Don’t rush. You need to figure out the type of customer first! For example, customers from Facebook may be more concerned about brand features, so you need to post the brand story of the independent website. Customers from Google search pay more attention to product parameters, so you can use the product parameter specification sheet. Last week, a Middle Eastern customer asked about mechanical products through Google. I sent him the "independent website case page + detailed introduction of the product" and arranged a video conference on the same day.

A: What should I do if the customer doesn’t respond after I give you a quote? Is it okay to just ask “Do you want to place an order?”

B: Don’t do that! Try the “value supplement method” - for example, send industry data reports, product advantages, and company services from Google’s backend. Previously, a South American customer did not respond after reading the quotation, so I sent “Google promotion data: click-through rate of similar products in South America, and our local cooperation cases. Now we have followed up on the PI. By the way, remember to insert social proof of the independent site when following up, such as “Look, this is a screenshot of the real evaluation of our product by users on Facebook.”

A: Are there any taboos in communicating with overseas customers?

B: Too many! First, respect for religious beliefs - avoid making inappropriate remarks or jokes about customers' religious beliefs. Second, differences in time concepts - European, American, Japanese and other countries have a strong sense of time, and meetings or appointments must be strictly punctual. Lateness may be regarded as disrespectful; while the Middle East and some parts of Latin America have relatively loose time requirements, but it is still recommended to communicate and confirm in advance to avoid embarrassment caused by misunderstandings. Third, differences in language habits - European and American customers tend to express their opinions directly and can get straight to the point when communicating; while Japanese and Korean customers pay more attention to euphemism and implicitness, avoid using overly strong words (such as "must" and "absolutely"), and use more gentle expressions such as "suggestion" and "maybe" instead.

A: Are there any tools that can make follow-up smoother?

B can use our CMS background and social media data! For example, add attractive product labels, descriptions or update social media posts, such as Facebook, lin, tiktok and other platforms. CMS communication has been connected to AI functions, which can automatically generate the content you want and can also be published on a scheduled basis, saving time and effort while meeting customer needs; and the background is also connected to al advertising marketing, such as the Google account, promotion data, account diagnosis, and background can all be seen at a glance"!

The core of overseas inquiry follow-up is to deeply combine the data and scenarios of independent websites, Google promotion, and Facebook social media - use independent websites to carry professional content, use Google data to strengthen conversion logic, and use Facebook to establish emotional connections. Remember: what customers want is not sales promotion, but "you understand his needs + you have solutions + you can prove your value'