Exposure Click Orders Soar! Mobile Boardroom FB Placement Reversal Fact Sheet (above)

Release Date:2025-03-21

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Dear friends! Today we'd like to share an exemplary case of mobile house product advertising on Facebook. A client in the mobile house industry approached us after their initial Facebook ad campaign yielded dismal results. Despite burning through substantial daily budgets, they only garnered a few hundred impressions and single-digit click-through rates, with zero conversions - leaving the client deeply frustrated.

Upon taking over, our first step was comprehensive market analysis. Big data research revealed Southeast Asia's infrastructure boom creates enormous demand for mobile housing solutions. We strategically targeted Indonesia and Malaysia as primary markets, where rapid development creates acute temporary housing needs.

For creatives, we replaced the client's lackluster product images with high-quality videos showcasing unit layouts, installation processes, and customer testimonials. Our revamped copy emphasized key USPs: rapid deployment, cost efficiency, and durability - directly addressing Southeast Asian customers' pain points. Rather than blanket coverage, we implemented precision targeting using Facebook's advanced tools to reach construction firms, developers, and those needing temporary housing - filtered by demographics, professions, and interests. Curious about the results? Stay tuned for our next update!

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