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Welcome back. Let's pick up where we left off. After our industrial automation equipment client PMax ads went live, performance monitoring and optimization adjustments became crucial.
We closely monitor ad metrics daily, such as click-through rates, conversion rates, and impressions. When we noticed lower CTRs for some initial keywords, we conducted analyses and optimized keyword expansion by adding long-tail keywords like "German automotive manufacturing suitable automation equipment" to better target potential customers.
Meanwhile, based on conversion data across different channels, we adjusted ad distribution strategies. For example, when discovering higher conversion rates for video ads on specific platforms, we increased budgets accordingly.
After sustained optimization, results gradually improved. The client's inquiry volume increased dramatically—growing over 3 times compared to traditional ad campaigns. Moreover, these inquiries were high-quality, primarily from premium manufacturing enterprises in Europe and North America, with excellent subsequent conversion rates.
Facts prove that optimized PMax ads truly deliver high-quality inquiries for B2B enterprises. If you're also looking to expand markets and generate inquiries, feel free to contact us. Our professional team with extensive experience can customize Google Ads optimization solutions to help open new business growth channels. We look forward to collaborating for mutual success!
For any questions about foreign trade website construction or operations, please consult EasyPromotion tech support WeChat: Ieyingbao18661939702. Our staff will sincerely answer your queries!
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