Too Many Invalid Google Ads Clicks? These 3 optimization tips will skyrocket conversions!

A: "B, I'm really worried! I spent 50,000 yuan on Google ads for cross-border e-commerce in the first two months, but there are very few orders. What should I do?"

B: "Don't worry, tell me how you voted specifically."

A: "Look, I just picked some popular keywords, like 'women's dresses' and 'men's sneakers', thinking that with many people searching, there would be a lot of traffic. But in the end, I spent my money, but all I got were invalid clicks, and the conversion rate was pitifully low!"

B: "That's the problem! Although popular keywords have a large search volume, the competition is fierce and they are not accurate enough. Many users who search for these words may not really want to buy. When doing cross-border e-commerce, you have to use long-tail keywords to accurately target your target customers!"

B: "Look at these long-tail keywords, such as 'European and American summer women's floral dress large size' and 'breathable and lightweight men's running shoes shock absorption'. Although the search volume is relatively small, the user needs of the search are very clear, so the conversion rate is naturally high. Moreover, the competition is not so fierce, and the cost per click can also be reduced."

B: "In addition to keywords, your ad creatives also need to be optimized. The current ad images and copy are too ordinary. They don't highlight the unique selling points of the product, nor do they attract users to click. Moreover, the design of the landing page is not reasonable. After entering, users can't find the information they want, so they naturally leave."

A: "Oh, there are so many problems. I can't handle them all by myself! What should I do?"

B: "Don't worry! Leave it to our professional Google Ads operation team! From keyword screening, ad creative design, to landing page optimization, data monitoring and adjustment, we provide one-stop service to help you spend every penny wisely!"

A: "B! Thank you so much! Look at these data. Now the monthly advertising budget has been reduced to 30,000 yuan, but the orders are more than the previous two months combined, more than 200 orders! ROI has increased several times!"

B: “Professional matters should be left to professionals! We help you attract customers who are truly interested in buying through precise keyword strategies, attractive ad creatives, and high-quality landing pages.”

A: "I will rely on you guys for my Google ads from now on! Professional operation really saves money and improves efficiency!"

B: "Don't worry, we will continue to optimize and make your business better and better!"

Professional operation = saving money + improving efficiency