Hello everyone! In our previous discussion, we talked about why Google Ads accounts get suspended. So, what should you do if your account gets suspended accidentally? Today, we'll share some tips on how to avoid suspensions and get your account reinstated.
First and foremost, comply with Google's advertising policies. Ensure your ad content is truthful and transparent, avoiding exaggerated claims.
Secondly, make sure your ad links direct to legal and secure websites. If your ad points to a page without an SSL certificate or privacy policy, Google may flag it as a security risk and suspend your account. Regularly check your ad's landing pages to ensure fast loading speeds, complete content, and clean design—avoid redirecting to irrelevant or unsafe pages.
If your account does get suspended, the first step is to understand the reason. Google will list the cause in the suspension notice and guide you on resolving the issue. If it's due to non-compliant ad content, modify your ads and provide evidence showing the changes meet policy requirements. For website security issues, ensure fixes are implemented and an SSL certificate is added.
After reinstatement, maintain ad compliance by avoiding frequent content changes. Consistently follow Google Ads policies, keeping your ads aligned with landing pages in accuracy and consistency. If your ad content or landing pages frequently change, Google may suspect you're trying to bypass their review system, leading to another suspension.
The most effective way for advertisers to avoid Google Ads suspensions is to comply with policies from the start—ensuring truthful ad content and secure websites. If suspended, submitting an appeal with modified ads and supporting evidence usually restores ad serving. Transparency and compliance are key to long-term advertising success.
