China-Serbia FTA comes into effect: Strategic transformation and deepening cooperation under new opportunities for foreign trade enterprises

Release Date:2024-07-12
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1. Background and significance of the entry into force of the China-Serbia Free Trade Agreement

On July 1, 2024, the Free Trade Agreement between the Government of the People's Republic of China and the Government of the Republic of Serbia (hereinafter referred to as the "China-Serbia Free Trade Agreement") officially came into effect, marking a new stage in the economic and trade cooperation between the two countries. This is the first free trade agreement signed between China and a Central and Eastern European country, and also the 22nd free trade agreement signed by China. It is of milestone significance for promoting economic cooperation between China and Serbia and between China and the Central and Eastern European region.


The entry into force of the agreement not only brings a more open and free trade environment to China and Serbia, but also greatly promotes the facilitation of bilateral trade and provides unprecedented development opportunities for foreign trade enterprises. By significantly reducing tariff barriers, enterprises on both sides have gained a fairer competitive environment in the market, further promoting the free flow of goods and services.

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2. New opportunities for foreign trade enterprises

Direct benefits of tariff reduction :
According to the China-Serbia Free Trade Agreement, the two sides will gradually eliminate tariffs on 90% of the tariff items, of which more than 60% of the tariff items will achieve zero tariffs on the day the agreement takes effect. This move has significant advantages for China's exports to Serbia, such as automobiles, photovoltaic modules, lithium batteries, communication equipment, mechanical equipment, refractory materials, and some agricultural and aquatic products. The tariff will be gradually reduced from the current 5%-20% to zero, greatly improving the price competitiveness and market share of Chinese goods. At the same time, Serbian generators, electric motors, beef, wine, nuts and other products will also enter the Chinese market at more favorable prices, bringing more choices to Chinese consumers.

The driving force of trade facilitation :
In addition to tariff concessions, the agreement also covers institutional arrangements in many areas such as rules of origin, customs procedures, and trade facilitation, providing a more convenient and stable business environment for enterprises in both countries. For example, approved exporters can submit declarations of origin on their own, without having to apply for certificates of origin through traditional methods, which not only reduces corporate costs, but also greatly improves customs clearance efficiency.

3. Strategic Adjustment of Foreign Trade Enterprises

A closer look at the agreement :
Foreign trade enterprises should first study the specific content of the China-Serbia Free Trade Agreement in depth to understand which products enjoy tariff reductions, the extent of the reductions and the time nodes. Especially for those products that will immediately achieve zero tariffs, enterprises should quickly adjust their procurement and sales strategies to seize market opportunities.

Strengthen market research and cooperation :
Enterprises should strengthen market research in Serbia and Central and Eastern Europe to understand local consumer needs, competition, policies and regulations, so as to better formulate market entry strategies. At the same time, they should actively seek cooperation opportunities with local enterprises, expand sales channels through joint ventures, cooperation or agency, and jointly explore the market.

Optimize product structure and supply chain :
According to the tariff reduction policy, foreign trade enterprises should adjust their product structure in a timely manner and increase exports of competitive products to Serbia and Central and Eastern Europe. At the same time, they should optimize supply chain management, improve production efficiency and product quality, reduce costs, and enhance product competitiveness.

Pay attention to policy trends and risk prevention and control :
Enterprises should pay close attention to the implementation progress of the China-Serbia Free Trade Agreement and policy changes, and adjust production and operation plans in a timely manner. At the same time, they should strengthen risk prevention and control awareness, establish a sound risk management mechanism, and ensure that while enjoying policy dividends, they can effectively respond to possible trade risks and challenges.

IV. Conclusion

The entry into force of the China-Serbia Free Trade Agreement has brought unprecedented development opportunities and challenges to foreign trade enterprises. Faced with this historic opportunity, foreign trade enterprises should actively adjust their strategies, grasp the pulse of the market, strengthen international cooperation and exchanges, and jointly promote the economic and trade cooperation between China and Serbia and between China and Central and Eastern Europe to a new height. By continuously optimizing product structure, improving supply chain management, strengthening market research and cooperation, and paying attention to policy trends and risk prevention and control, foreign trade enterprises will surely stand out in the new trade environment and achieve more brilliant performance.


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