Foreign trade people respond to inquiries to do these five points, the flow and turnover skyrocketed!

Release Date:2023-11-04
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In international trade, replying to inquiries is an important part that every foreign trader must face. A professional, timely and effective reply can attract customers' attention, increase website traffic and improve the chances of closing a deal. This article will list in detail the five points you should do when replying to inquiries to help you better carry out foreign trade work.


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1. Clear source


Before responding to an inquiry, you must first identify the source of the inquiry. This means that you need to read the inquiry carefully to understand the customer's needs and background information. Only by identifying the source of the inquiry can you better understand the customer's needs and facilitate subsequent responses.


2. Website Research


Before responding to an inquiry, it is recommended to conduct customer website research. By browsing the customer's website, you can learn about their business scope, product line, company size and other information. This will help you better understand the customer's background and needs and provide a reference for subsequent responses. At the same time, you can also check the customer's information on social media platforms to further understand their business activities and industry trends.


3. Precise Search


In addition to the customer's website, you can also accurately search for the customer's information through search engines. This can help you understand the customer's background, business activities, industry status and other information. By understanding the customer's information, you can better adjust the response strategy to meet the customer's needs and expectations. At the same time, you can also search for information about other potential customers related to the customer, which will facilitate subsequent market expansion.


4. Highlight your presence


When responding to inquiries, you need to make your presence and value known to customers. This means that you need to highlight your presence and establish a good reputation by providing high-quality products and services. To achieve this goal, you can provide detailed product information, professional advice, and high-quality services to make customers feel your professionalism and enthusiasm. At the same time, you can also increase website traffic through search engine optimization (SEO) and other means to further increase customers' understanding and trust in your company.


5. Information Integration


Finally, it is recommended to integrate the information from the above four steps to form a detailed customer profile report. This report can include the customer's background information, needs and preferences, market position and competition situation. Through this report, you can better understand the customer's needs and expectations, and provide convenient and accurate information for subsequent communication. At the same time, this report can also be shared with other departments to achieve cross-departmental information integration and collaborative work.


In short, as a foreign trade person, replying to inquiries is an important task. Only by doing a good job in the five aspects of clear source, website research, accurate search, prominent presence and information integration can we better understand the needs and expectations of customers and provide convenient and accurate information for subsequent communication. At the same time, we can also increase website traffic and improve the chance of transaction through high-quality replies and professional services, and contribute to the company's business development.


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In short, replying to inquiries is a crucial part of foreign trade work. To do a good job of replying to inquiries, you need to respond in a timely manner, quote accurately, provide detailed product information, establish good communication channels and pay attention to customer experience. These factors interact with each other to help you better carry out foreign trade work, increase website traffic and improve the chances of transaction.


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