Teach you to analyze the reasons why Baidu is not included

Currently, there are two ways for Baidu spider to crawl new links. One is to actively discover and crawl, and the other is to obtain data from the link submission tool of the search resource platform. Among them, the data "collected" through the active push function is the most popular with Baidu spider.

For webmasters, if the link has not been included for a long time, it is recommended to try using the active push function, especially for new websites. Actively pushing the homepage data will facilitate the capture of internal page data.

Then students may ask, why can't I see the data displayed online after submitting it? There are many factors involved. In the process of spider crawling, the factors that affect the online display are:

1. Website Blocking

If you block Baidu Spider while submitting data to Baidu, the link will not be successfully included and displayed. Therefore, it is recommended that developers unblock Baidu Spider in time.

1. How to unblock Baidu Spider

1) First of all, it is recommended that you do not modify the robots.txt file in the website management backend at will, because the robots files are set according to the crawling rules, and there is no ban record or Baidu UA (robots are placed in the SEO management column under the CMS management backend)

2) If there are any modifications, the solution is to click Initialize on the robots file page, then save and publish; if you are not sure whether there is a ban issue, please contact 4006552477

2. Quality screening

After Baidu spider entered 3.0, it has become more stringent in identifying low-quality content, especially time-sensitive content. It starts quality assessment and screening from the crawling stage, filtering out a large number of over-optimized pages. The number of low-quality web pages has dropped significantly compared to before.

1. How to improve the quality of website pages

1) Page browsing specifications

*Layout: The page should be well-formatted, with distinct paragraphs and reasonable use of different font sizes to distinguish the primary and secondary information on the page. The location and size of multimedia resources such as pictures and videos should be coordinated with the overall layout of the page to ensure the overall aesthetics of the page and the best readability of the information when users browse the page.

*The main content must occupy more than 50% of the screen. And the main content should be located in the center of the screen.

*The function and location of the page navigation should be clear. There should be no situation where the navigation button does not jump to the corresponding page after clicking it, so as to avoid misleading the user during use.

2) Font size spacing

The font size and text spacing of the landing page should not be too large or too small, and should be suitable for users to read. The font size of the main content of the page should be no less than 10pt, and the ratio of font to line height should be greater than 1.4.

3) PC site mobile adaptation

The landing page of mobile search results must be a mobile page rather than a PC page. Therefore, for PC sites, we recommend:

(1) Design and build a mobile site that is compatible with the PC site, and actively provide Baidu with mobile pages and compatible relationships;

(2) If the website does not have plans to build a mobile site for the time being, please make adaptive modifications to the PC site to adapt to the interface of mobile browsers and provide users with a good visual experience.

4) Landing page specifications

(1) Prohibited vulgar advertising content is strictly prohibited: When users browse the page normally, prohibited vulgar content, whether it is pictures or text links, will cause great interference to users. Baidu will crack down on this. Prohibited vulgar advertisements (including but not limited to pornography, gambling, and prohibited items or services stipulated by law) will be punished more severely.

(2) False and misleading advertising content is strictly prohibited: The content is prohibited from using terms such as "national level", "highest level", "best", etc., and cannot exaggerate the effects, make false promises, or induce users to share. Baidu will resolutely crack down on advertisements with misleading, deceptive, and false content.

(3) Advertising content that infringes upon national dignity and interests, discloses state secrets, or infringes upon personal privacy is strictly prohibited

5) Functionality friendly

(1) Users can quickly reach the target page or use the function, with simple operation and easy backtracking, avoiding cumbersome steps or repeated clicks.

(2) Function settings should be simple and easy to use, in line with user operating habits, and can only be set once on the same page and cannot be set repeatedly

(3) Consultation functions can only appear once on the current page and are not allowed to appear at the top. The consultation dialog window cannot pop up automatically without the user actively clicking on it. The consultation button can be suspended at the bottom or side, but the area should not be too large to interfere with user browsing.

(4) The text content of the page should support long press to copy, and the links should be clickable.

You can also refer to the following document: How to quickly get your website indexed by Baidu http://www.eyingbao.net/news/ruherangzijidewangzhankuaisubeibaidushoulu.html