Google Search Ads leverage keyword targeting technology to precisely reach users actively searching for products. Data shows that search ad users exhibit 3-5 times higher purchase intent than social media users. YIYB AI Ad Manager intelligently analyzes 200+ data dimensions, automatically optimizing keyword combinations to increase click-through rates (CTR) by up to 80%.
Core Implementation Path:
Smart Keyword Layering: Categorize core terms, long-tail keywords, and competitor terms with differentiated bidding strategies
Search Intent Analysis: Utilize NLP technology to identify commercial intent levels behind user search queries
Dynamic Bid Adjustment: Automatically modify bid amounts based on time periods and device types
2. Dual Enhancement of Conversion Rates & ROI
The standalone website + Google Ads combination achieves 17%-25% conversion rates, significantly outperforming third-party platforms' 5%-8% average. This advantage stems from:
Advantage Dimension
Independent Website + Google
Third-party Platform
Commission Cost
0%-5% (Payment Gateway Fee)
15%-30% Platform Commission
User Path
Ad → Landing Page → Conversion (3 Steps)
Multi-level Jump (5-7 Steps)
Remarketing Efficiency
Tracked via GA4
Limited by Platform Data
3. Data Sovereignty & Brand Building
Through Google Analytics 4 (GA4) integration with standalone website data, enterprises establish comprehensive user profiling:
Behavioral Data: Track 50+ dimensions including user browsing paths and dwell time
Conversion Attribution: Analyze true ROI across advertising channels
Google Ads supports multiple smart bidding strategies. Combined with YIYB's AI optimization engine, we deliver:
Smart CPC Control: Dynamically adjust cost-per-click based on conversion probability
Budget Allocation: Automatically allocate 80% budget to high-conversion periods
Creative A/B Testing: Simultaneously run 20 ad variations to automatically select top performers
5. Long-Term Traffic Asset Accumulation
Through SEO-SEM synergy, standalone websites build sustainable traffic matrices:
YIYB's smart website system features built-in SEO modules, auto-generating TDK tags and structured data to increase organic search traffic by 15%-30% monthly. Combined with Google Ads, overall customer acquisition costs decrease by over 40%.
Why Choose YIYB?
As a Google Premier Partner, we provide:
Technical Platform: Proprietary AI algorithm platform with 15 marketing technology patents